
Giddens & Thompson is a greengrocer selling seasonal, locally sourced fruit and vegetables, in the shop and online for collection.
Simon, who owned Giddens & Thompson at the time, wanted customers to order online and collect from the shop. Every system he tried assumed an order is fixed the moment it is placed. A greengrocer's is not. A customer orders a kilo of cooking apples, but cooking apples weigh about 400 grams each, so the bag that goes out is 800 grams or 1.2 kilos, never exactly a kilo. The same goes for a bunch of bananas, a cauliflower, a pound of plums. The price the customer pays has to be the price of what was actually weighed, and off-the-shelf web shops could not do that. He searched, and came to us because he could not find one that could.
So we built it into Omni Tend. An order comes in from the web shop and prints as a picking sheet. A member of staff picks it, weighs each item, and adjusts the quantities and prices on the order in Omni Tend to what is really in the bag. When the customer comes to collect, they pay the actual price, at the till, and the order comes off the same stock the shop sells from. Simon paid for the web shop design and the platform work together, around £3,000, and the ordering flow became part of the product for every shop that sells by weight. The shop has changed hands since; the system carried on under the new owner.